Via code, you can trace every Fleurop rose back to the
producing rose farm and
find out what it does with the Fairtrade premium.
Transparent marketTransparent market
At Fleurop, every rose with the Max Havelaar Fairtrade label has
a code which can be used to trace
each one right back to the plantation that produced it.
This makes the market transparent and promotes awareness that
these and many other roses come from developing countries and
that we have a
certain responsibility for the people who grow the flowers.
In short: if you buy a Fairtrade rose from us and enter its code at
www.maxhavelaar.ch in the «Fairtrade-Code / FLO-ID» search field on the homepage, you will find details of what the
originating rose farm does with the Fairtrade premium.